Price Transparency

Renters are increasingly demanding more transparent pricing, such as total costs and clearly identified fees.

Panel discussion at AIM 2025, led by moderator Brent Steiner

May 12, 2025

How Can Multifamily Marketers Meet Renters’ Expectations of Price Transparency?

As renters increasingly demand price transparency, the multifamily industry is adapting to meet their expectations. A recent panel discussion at this year’s AIM conference explored the path ahead.

Article

New!

Nov 21, 2024

The Power of Price Transparency

Surveys consistently show that renters care about price above other factors. But not showing fees isn’t the solution. In fact, price transparency in your advertising strategy can be a powerful way to reach your occupancy goals.

Webinar

Photo-illustration of apartment building with price tags hanging off balconies

New!

March 29, 2024

Why Renters Want Price Transparency — and How to Deliver It

The days of “call for rent” are over. Here’s why price transparency matters to renters — and how it can help you attract better leads.

Article

Advertise on the rental network with the most visitors

See how our suite of property management tools makes renting easy for landlords.

To find a place to rent please visit apartments.com

Or call 888-383-8253

Get started

Send me emails about Apartments.com products, services, and events.

* required